Jaslene on the Job

Jun 06, 2007 @ 2:56pm

top model eve and jaslene.jpgWe hear Jaslene has one of her first castings since Top Model today.

It's not for Prada (which was Gemma's first campaign), or BCBG (Stam), or Dolce and Gabbana (Hilary Rhoda).

Instead, she'll be up for ads by Fetish, the clothing line started by Eve.

Coincidentally, Eve was a guest judge on last season's Top Model, and had her own TV show - a sitcom - about life as a perpetually single fashion designer.

We wonder if her friend Tyra put her up to this campaign idea...

Comments

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posted by holla

Jun 06, 2007 3:57PM

Actually, my good friend was walking by Melt restaurant in Park Slope, Brooklyn yesterday. She used to waitress there a few months ago.
Inside the restaurant, Jaslene was doing a photo shoot at one of the tables with a gold bag and some champagne on the table. Musta been for this!

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posted by Laia

Jun 06, 2007 4:02PM

very appropriate.

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posted by have to keep anonymous

Jun 06, 2007 4:30PM

she wants to be a victoria secret angel badly

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posted by guest

Jun 06, 2007 4:37PM

hahah melt. i didnt think that place would still be open!!!!

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posted by hm

Jun 06, 2007 5:20PM

if you mean jaslene wants to be a vs model...ifeel that she is definitely not the right girl for the job haha

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posted by forreal

Jun 06, 2007 7:45PM

What a bitchy post....
of course it's not for a major brand.

The fashion industry certainly does not offer to launch even the most AMAZINGLY GORGEOUS Minority Models (definitely not Jaslene) in the blue chip campaigns....

they are forced to do catalogs and haircare boxes before they are "discovered" .......

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posted by Max

Jun 06, 2007 8:10PM

Spare me. I've never seen Hye Park or Chanel Iman on a haircare box, though it would probably pay better than runway work! I think Faran was pointing out that Top Model doesn't launch stars, not that Jaslene won't book a campaign because she can speak Spanish.

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posted by ny, ny?

Jun 06, 2007 8:34PM

q: will ANTM will book better guests & do a better job of launching their girls if they DO cruise the production to NYC after this next cycle?

or would a move this late in the game as misguided as some of Tyra's wigs?

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posted by forreal

Jun 06, 2007 9:27PM

NO, Spare ME.
Don't point out the 1/100000000000000000th percent that happened to fall upon someones favor.
Please point out the black/latin models whose careers were launched in a blue chip campaign. now name the thousands of anglo-european/e.european/america/etc. who were.........
Thought so....

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posted by forreal

Jun 06, 2007 9:38PM

on 2nd thought - I'd settle for the name of a black/latin model other than chanel iman (who despite her popularity still did not book MANY of the top shows!) who was PREVALENT on the runway in any of the past 4+ seasons in NY, MILAN, PARIS, or LONDON??

people who offer justifications against the Truth/Obvious incense me.....

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posted by vicki

Jun 06, 2007 11:13PM

forreal i def feel u...i have a best friend who is absolutely gorgeous and is a model for (ugh i can't spell spare me) willamena (lol i know i know) and is african-caribbean who can't book top jobs but these pasty dead waify girls do all the time.

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posted by vicki

Jun 06, 2007 11:14PM

also is eve bringinf back fetish. i know this line came out in 2003 but i didnt see it again

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posted by guest

Jun 07, 2007 12:34AM

forreal, i agree. the only one i can think of is bruna tenorio but barely

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posted by guest

Jun 07, 2007 12:36AM

also, whatever happened to that girl gerrin/geran/geren? i can't remember the spelling even. she was tall, black, gorgeous, and was on the cusp of what seemed like a big moment a few years ago when she was about 15/16

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posted by Faran

Jun 07, 2007 9:33AM

Hmm... I would point out that none of the white girls who have won ANTM have booked any significant jobs, either.

The main question with this post is, will a model discovered by an Americcan TV show book a high fashion job, and if so, when? And I think if you scroll back a few posts to Jaslene's Seventeen shoot, you'll see why it may not be her.

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posted by guest

Jun 07, 2007 9:48AM

I think it's possible Faran - I think girls with a strong editorial look have passed through ANTM, they just haven't had the talent to translate that to actual modeling (and it certain cases were kicked off prematurely in my opinion), and i think now the show has become almost a joke making it more difficult to take the winners/contestants seriously..

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posted by anon

Jun 07, 2007 9:58AM

also worth mentioning is that top model franchises in other countries (most notably holland) actually have proven effective as launching pads for working models. the girl who won cycle 1 on holland's next top model won the ford supermodel of the year contest earlier this year, for example.

maybe it's a cultural difference; i think in other countries modeling is viewed with much more respect than it is here (seen as a 'way out', etc). ANTM is for entertainment value above anything else, not to mention that the girl who wins functions more as a spokesperson than an actual working model (don't think that's the case with the franchises but not sure).

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posted by Faran

Jun 07, 2007 10:15AM

It's also a cultural thing. Girls on ANTM have to be eighteen or over, and they don't like letting the girls under 21 to progress because of drinking issues, etc. Girls in other countries can enter the contests at sixteen, when most top models actually begin their careers.

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posted by a

Jun 07, 2007 11:11AM

I think the Cover Girl sponsorship doesn't help either--edgy girls/editorial models are canned early in the cyle. That said, some of the girls cut early in various cycles (unfairly in my opinion) have gotten reasonable work, as did Elyse Sewell, the third placed girl in cycle 1 (who should have won).

When the show was in NYC and wasn't sponsored by Cover Girl, they seemed to let some of the better girls get further along in the contest. Now it's a joke--alternatively fun and tiresome viewing.

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posted by Ellen

Jun 07, 2007 11:36AM

I highly doubt that anyone of the winners of ANTM will ever book the same kind of campaigns as Gemma, Hilary, or Jessica. I agree with "a"--when the show was shot in NY the main focus was modeling. To hell with this personality B.S. It's funny...on youtube there is a girl who posts the episodes of Australia's Next Top Model (to which I am addicted) and the girl Alice, who just won, is willowy, ethereal, and modern...perhaps she will be the first to any modeling reality series to truly make it big...?

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posted by rachel

Jun 07, 2007 12:16PM

no model on ANTM has been editorial worthy, not even elyse sewell. boring, commericial girls are the only thing this show creates. there is no way to take this show seriously. it is pure entertainment. if you think any of these models will make it big, you are sadly mistaken.

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posted by HeatherChandler

Jun 07, 2007 12:54PM

What you guys have failed to realize is that the purpose of ANTM was to launch TYRA's television career. Everybody else is just scenery.

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posted by HeatherChandler

Jun 07, 2007 12:55PM

What you guys have failed to realize is that the purpose of ANTM was to launch TYRA's television career. Tyra is the star of the show while everybody else plays the part of the wacky neighbor.

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posted by guest

Jun 07, 2007 3:57PM

>>will a model discovered by an Americcan TV show book a high fashion job

Why does it have to be high fashion though? The industry isn't look at these shows for it's next It Girl -- period. It also has nothing to do with the girls being over 18. (Some of them are too old, but that's another issue. 18-21 isn't too old to start modeling.)

For anyone who has watched the current Australia's Next Top Model, you'll see that the younger girls didn't automatically have more potential than the ones over 18.

I think it would be an accomplishment to simply get a winner who will excel in modeling at all. So far it hasn't really happened.

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posted by Faran

Jun 07, 2007 4:00PM

Because in order for it to be "America's Next TOP Model," she has to be able to work in the high fashion market as well as the commercial sphere.

Otherwise, it's just "America's Next Pretty Girl Who Does Some Ads."

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posted by Lala

Jun 08, 2007 6:23PM

>>What you guys have failed to realize is that the purpose of ANTM was to launch TYRA's television career. Everybody else is just scenery.

Perhaps to add (or extend) on to Tyra's career, yes, definitely; but she explicitly said the show would give wannabe models an idea of what modeling requires, that it isn't about just looking pretty, it requires work. She never said she was going to make a top model. People seem to have a mistaken idea of the show. It is an entertainment show, not a model factory. If these young women persevere, a good number of the tallest, thinnest, and hardest working can get some jobs, but that job will not begin (or perhaps end) with a cover of Vogue. People need to stop damning these women for trying. Also, some of the commentary seems rather Eurocentric.

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