Ryan McGinley for Puma, and More from Fashion / Sneaker Merges...

In order to inject their new Urban Mobility collection of bike messenger gear with a massive shot of street cred, Puma hired NYC’s infamous scenester
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In order to inject their new Urban Mobility collection of bike messenger gear with a massive shot of street cred, Puma hired NYC’s infamous scenester
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In order to inject their new Urban Mobility collection of bike messenger gear with a massive shot of street cred, Puma hired NYC’s infamous scenester snapper Ryan McGinley to shoot a promotional video for the line. We like naked kids on bikes, but we suspect that Puma is once again trying to compete with the cool power of the Stella McCartney for Adidas collection – remember when they got Christy Turlington to design the “Nuala