Valentino Owns Jack + Lazaro

After speculation that Louis Vuitton could buy the brand, Proenza Schouler has finally sold 45% of itself to Valentino. How does this affect you, the
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After speculation that Louis Vuitton could buy the brand, Proenza Schouler has finally sold 45% of itself to Valentino. How does this affect you, the
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After speculation that Louis Vuitton could buy the brand, Proenza Schouler has finally sold 45% of itself to Valentino. How does this affect you, the Proenza addict? Right now, it doesn't. Valentino insists its new partnership is purely financial and strategic - they'll help the boys with branding, distribution, sales, and staffing - but not with design. But in the future, this is probably good news for those of you lusting for a structured corset or a silken swing-coat: Now that Proenza has access to Valentino's textile mills, they'll be able to churn out even better clothes for the same price. The possibility of a mid-market diffusion line is more likely, since they have the funding to produce bigger orders. Shoes, handbags, and perfume are definitely on the horizon. And Proenza will get a Paris office, though it'll be for sales and not for design. And don't jump ahead: While rumors did swirl that the Proenza boys would still be put in charge of Valentino's brand upon his retirement, we're being told not to back down from our Zac Posen theory just yet...