Heatherette’s not allowed to talk about their new makeup line, which you know must be difficult because Richie, Traver, and the rest of the glitter gang love to dish about everything.
But even though they’re not permitted to share the details just yet, we heard a rumor that their perpetual muse, Lydia Hearst, will star in its upcoming ads.
The move seems perfect, since Lydia’s not only a loyal Heatherette babe, she’s also a very good beauty model (check out this photo we snapped, in two seconds, backstage at last year’s show). But we’d also love to see Natalie Rock, Heatherette’s teen model, in the campaign, or even pop star Mya, a die-hard supporter of the brand who’s so beautiful, it’s distracting.
As for the actual makeup, you can bet it comes with one thing:
Sparkles!
But are you really surprised Heatherette will finally get it’s own line?
Tags: Heatherette, Lydia Hearst



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Loves glitter!! Can’t wait!
Loves glitter!! Can’t wait!
So exciting! I’m a huge huge huge fan of Heatherette! I wonder if they’ll road test their makeup at their show in the tents next month?