At brunch, we saw an Equal packet.
It said “IN FAVOR OF FLAVOR” and it reminded us of our favorite t-shirt maven.
“But no,” we reasoned, “We’re just obsessed. It’s only a diet sweet packet; leave it alone.”
So we tried.
But then today, we saw someone else who found the same similarity.
It fed our obsession, justified it, and we couldn’t put off the post any longer:
The New Equal Packets, Inspired By House of Holland.
Enjoy.
posted by Frankie says relax.
Aug 06, 2007 10:03PM
The whole design concept of cute sayings in sans-serif type forming a rectangle has been around as long as sans-serif type and rectangles.
House of Holland didn't invent anything so much as rework and repopularize it.
posted by Queen of Suburbia T-Shirts
Sep 06, 2007 6:33PM
I wouldn't mind all the HoH references if he was like, any good.
I'm sure he is a lovely man, but at least when we took our inspiration from Hamnets "Choose Life" Tee, for our "Shoes Life" variant, we admitted as much.
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posted by guest
Aug 06, 2007 2:41PM
I'm pretty sure that I've seen these packets before those shirts made it big.