We have a lot to say about the mesmerizing madness of Gareth Pugh’s collection today – scrawled in our Smythson are “Gareth Pugh and the lost tribes of fashion?” and “OMG Elise Overland / Eowyn parallels” – but we’re getting ready for BoomBox and don’t have time.
Check back tomorrow morning for a full report, and in the meantime, we can tell you this:
It was the first London Fashion Week show that Anna Wintour watched this year.
Also on the bleachers:
Anna Piaggi, Henry Holland, The MisShapes, Cathy Horyn.
We were so excited, we cheered.

The opening look from the show.

A Gareth Pugh headdress.

The same look from the side.

Gown and / or totem pole.

Cathy Horyn and Colin McDowell watch Gareth’s take on shoulder pads.

This coat is made from dead, stuffed rats. When it went down the runway, applause.

We found this vaguely militant.

Gareth Pugh’s lady sovereign.
Tags: Elise Overland, Gareth Pugh, Henry Holland



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a five minute wonder
Fashionista, I love you for showing these pictures first. If anyone deserves the anticipation and buzz a show is getting this year, it’s Gareth. Delaying comment on his pieces (I’m sleepy), the balloon popping at the beginning was awesome.
PS: Faran, Colin MacDowell completely blocked you from view the entire time. Try to barter for an LFW seat-swap in return for Boombox photos for the Sunday Times. I think he’ll go for it. :)
I can’t wait to see this collection. The guy is very innovative. I love his aesthetic. Keep it hot Gareth Pugh!!! Definitily not a 5 mintue wonder
It was nice to meet you at the after party last night!
Alexandra
So…..this is what High Fashion has come down to….crap! Dead rats…PLEEEEASE!
unfortunately sb,
i dont think gareth, or any of his followers consider him high fashion! hes in a league of his own….more art meets fashion meets wearability, meets “hello, have you ever heard of show pieces?” meets amazing
got it? cute