A tidbit for weekend Fashionista addicts:
Milla Jovovich and Carmen Hawk will bring their stuff to Target next year, after Erin Fetherston’s winter collction.
The move marks the first time a “celebrity” line goes to Target, but also something stranger:
Jovovich-Hawk already did a range for the chain store Mango. Although Mango’s main presence is in Spain and France, it does have US branches, especially in California.
Now that we know Target doesn’t mind a brand with a mass market past, we can cross our fingers and hope for Karl Lagerfeld – a former H&M contributor – to hit the bullseye!
Meanwhile, look out for a Target commercial directed by Milla herself, plus those signature J-H smock dresses this Spring.
They will now cost $30, but if you can’t wait that long, they’re about $100 on Net-A-Porter’s sale site.