In The Darjeeling Limited Waris Ahluwalia decorated his steward costume with a silver elephant pin. The cast liked it so much that everyone from Bill Murray to Angelica Huston wore it to the film’s New York premiere.

Why?

Because not only is the elephant pin cute; it helps real elephants.

All the proceeds raised through the sale of the brooch benefit The Elephant Family, a charity that works toward saving the endangered Asian elephants. We were charmed by the “Date an Elephant” program on their website, which supplies you with love letters and a photo from your elephant of choice.

If you’re not ready for so much commitment, the the limited edition brooch is on sale at Yoox for $75.

—BRITT ABOUTALEB