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Margherita Designing Jewelry for… Missoni

Image0097.JPGAngela Missoni certainly knows how to put her family’s assets to work, especially daughter and muse of the family business, Margherita.


Last year, the fashion stripes heiress starred as the face of Missoni Eau de Parfum, the house’s first try at fragrance, and designed the little brown clutch that debuted along with it.

Now Margherita tells us she’s designing her own jewelry line, with pit stops in Paris and Italy to get her product exactly right.

We’re betting it’s going to look a lot like the charm necklace/perfume dispenser she recently designed for the new La Bella Vita collection, called the Margherita “It” Item, pictured at left.

We’re sure the collection will be cute in a gold-chains-and-baubles kind of way, but we wonder if the gold-blocked “M” charms that can be expected will fare well with high-end shoppers.

—NATALIE HORMILLA

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