We’ve been reading about the new fashion networking site, Fashionspace, and we have to say, despite the good press, we’re skeptical.
The site, inspired by the internet-based success of the creator’s high school classmate Lily Allen, is another in a string of attempts to create such a site for fashionistas, after Myspace.com/fashion and the unsuccessful Iqons.
While it seems like a great idea to network on a site to break into an industry practically surrounded by the Great Wall of China, it misses the point. Most fashion people are way too discreet to do anything as conspicuous as “networking,” especially online- they don’t even leave comments on websites, let alone post detailed profiles of themselves complete with contact information.
We still think Fashionspace might succeed at being like a Monster.com for aspiring designers- maybe fashion houses will look to it when hiring assistant designers? But as far as becoming the all-out fashion MySpace that it wants to be, we doubt it- it’s just too straightforward to be picked up by the least straightforward people on earth.