It’s that time of year again- beauty companies are repackaging their shades into giftable palettes, big and gigantic, so they can charge you $65 for eight shades of makeup you would never use all at once anyway.
In theory, makeup palettes are a great idea. They keep all your makeup in one place, and they make your dressing table look really cute.
But, practically speaking, they’re incredibly difficult.
We like to keep most of what we’re wearing with us through the day, in case we want to touch up. But since palettes are always bigger than necessary, we end up carrying around dead weight just to use that one eye shadow out of the selection of sixteen. It’s so much smarter to buy individual shades to keep in a reusable organizer instead.
We’ve interned at a couple magazines that actually have a ban on showcasing palettes, unless they have all new (and usable) colors, which they never do. We think makeup companies would do a lot better with customers and press to just get rid of palettes entirely, or to at least make the little pans removable so you can fit them with what you actually want (although that still wouldn’t fix the problem of the case itself taking up precious real estate in our handbags.)
Beauty companies, we ask you- please, stop the palettes.
posted by guest
Dec 13, 2007 1:30PM
I'm actually a huge fan of palettes. I use them to sample colors that I haven't purchased individually yet, and they are great for traveling since I'll have 4-8 shades of eyeshadow (as well as a few lipglosses and blushes) with me in one little compartment. Please makeup companies, don't ban all the palettes! Just... just the ridiculously large ones. :)