Henri BendELLE

Those shopping uptown this week may notice something cool: Giant stacks of the new ELLE Accessories magazine lining the walls and the windows. And u
Avatar:
Author:
Publish date:
Social count:
0
Those shopping uptown this week may notice something cool: Giant stacks of the new ELLE Accessories magazine lining the walls and the windows. And u
Image Title1

Those shopping uptown this week may notice something cool: Giant stacks of the new ELLE Accessories magazine lining the walls and the windows. And upstairs at H.B., there's even more - All of the accessories - scarves, bangles, shades - are laid out on giant white trays with black block lettering that mirrors the ELLE Accessories layout. It's incredibly clever - you're literally shopping the magazine - and also points to the changing relationship between magazines and retailers. With recession fears and online shopping encroaching on big fashion boutiques like Henri Bendel, it seems the two establishments of women's fashion need each other more than ever. But whether it'll convince you to buy $80 bangles is another question. Personally, we'd love to see ELLE Accessories open a freestanding store of their own, curated by their editors - we'd wear anything that Kate Lanphear picked out!