Explain

An Apple a Day Makes Hermès OK?

hermesapple2.jpgI really do eat an apple every day.


But I usually just throw it in the depths of my bag and hope it’s still ok when I go searching for it at three in the afternoon.

Hermès doesn’t think that’s a great idea. In fact, they’ve gone so far as to develop a separate purse for my apple.

They’ve just launched a new section on their website called, “Travel the World of Hermès.” You can watch videos, (some awkward but some with very cute boys), read illustrated storybooks and watch the computer add color to a blank silk scarf.

Or you can go straight to the tile with the apple and “mon amour” scrawled on the left. The slideshow displays the granny-smith-apple-green, lambskin apple holder with stainless steel lining. And of course it comes with a horn-handled knife for snack time.

A little apple shoulder purse might be adorable for a twelve-year old’s allowance, but we’re guessing this is just a bit out of an adolescent’s price range… and mine.

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Comments

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1

posted by guest

Apr 01, 2008 12:56PM

What's the price? And will you buy one for me, dear fashionista?

2

posted by poseur

Apr 01, 2008 1:02PM

fun idea. but a designer purse? i don't know. too much for me. i just wrap it and put it in my bag, and search for it, britt's style.

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3

posted by guest

Apr 01, 2008 1:03PM

april fools?

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4

posted by guest

Apr 01, 2008 1:03PM

For God's sake! There are starving kids in Africa!

5

posted by rasha

Apr 01, 2008 1:04PM

love it!! perfect for spring!

6

posted by syako

Apr 01, 2008 1:12PM

it's clever. :)

7

posted by syako

Apr 01, 2008 1:12PM

it's clever. :) and congratulations on eating an apple a day Britt! Good girl.

8

posted by Katie

Apr 01, 2008 1:15PM

For the woman who has everything?
I love crazy things like this.

9

posted by 808Kate

Apr 01, 2008 1:41PM

Also comes equipped with a knife holder. This has the potential to be pretty badass.

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10

posted by Nathalie

Apr 01, 2008 2:17PM

That is too fabulous! I also enjoy the banana holder you can buy at MOMA.

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11

posted by guest

Apr 01, 2008 2:41PM

what is the price tag on this thing? i cant find it anywhere, maybe its better that way, i can continue lusting over it...

12

posted by PJH

Apr 01, 2008 2:48PM

Those kids in Africa are starving because their apples get bruised and they can't eat them! I LOVE the new Hermes website.

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13

posted by guest

Apr 01, 2008 4:29PM

I love I love I love!

14

posted by deliriouscouture

Apr 01, 2008 5:24PM

i can't decide whether this is design at its best, or design at its worst. it's like building a car for dogs to drive. very decadent though, in the literal sense of the word.

15

posted by anonymoose

Apr 01, 2008 6:48PM

maybe not as protective as a hard shell case, but you could just get one of these: http://www.etsy.com/shop.php?user_id=5057379§ion_id=5061019
much more affordable, yeah?

16

posted by Cynthia C

Apr 02, 2008 10:35AM

Apple holder, huh? Apple (as in the computer company) should have come up with a lap top case called the Apple Holder. Can spin off iPod cases too...:)

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17

posted by guest

Apr 02, 2008 11:54AM

there may be starving kids in africa, but now you have a convenient way to bring them an apple

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18

posted by guest

Apr 02, 2008 12:14PM

i like apples

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19

posted by guest

Apr 02, 2008 5:34PM

Wow. That is pretty ridiculous...but I have to admit, a green apple purse? it's a super-cute idea!

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20

posted by disneyrollergirl

Apr 03, 2008 4:41AM

I love the idea and I love that Hermes have done it but I'd never pay their stupid prices. They could easily sell that for £100 but I can bet you it costs about £400. Greedy! Why can't someone like Fred Flare do a good knock-off?

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21

posted by guest

Apr 03, 2008 8:35AM

Does anyone know how much it costs?

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22

posted by guest

Mar 22, 2009 10:17PM

so cute but that sorta shows they are running outta ideas. so? i'd buy one!!!

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23

posted by guest

Jul 02, 2009 12:07PM

This apple bag is not commercially available. I checked with Hermes. The one shown on the site was developed once, for a client. Like a lot of Hermes leather goods, it's a custom job. I can't even imagine Hermes charging $365 for it. Three thousand is more likely.

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