The 36th annual FiFi Awards (think of them as the Oscars of fragrance) were last night, and all the winners are in.
It’s no surprise that perfume monolith Coty walked away with five awards, and the recipient of Fragrance Foundation’s Hall of Fame Award was none other than Vera Wang, who has launched quite a few fragrances with Coty, most notably Vera Wang Princess.
But we’re curious what you guys have to say about the awards - do you think Intimately Beckham was the most appealing women’s fragrance of the year? Do you think Daisy Marc Jacobs was a favorite women’s “luxury” perfume? Have you ever even smelled Vera Wang Princess?
So here’s a list of who won in which category, courtesy WWD.
Do you like the winners?
Hall of Fame Award - Vera Wang
Category: Fragrance of the Year
Divisions:
-Women’s Luxe: Daisy Marc Jacobs — Coty Prestige
-Men’s Luxe: Dolce & Gabbana Light Blue Pour Homme — P&G Prestige Products Inc.
-Women’s Nouveau Niche: Prada Infusion d’Iris — Puig Beauty & Fashion Group
-Men’s Nouveau Niche: Armani Privé Vetiver Babylone — Giorgio Armani Beauty
-Women’s Private Label/Direct Sell: Christian Lacroix Rouge — Avon Products Inc.
-Men’s Private Label/Direct Sell: Derek Jeter Driven Black — Avon Products, Inc.
-Women’s Popular Appeal: Intimately Beckham Women — Coty
-Men’s Popular Appeal: Intimately Beckham Men — Coty
Fragrance Hall of Fame: Annick Goutal Eau d’Hadrien — Gary Farn Ltd.
Category: Editorial Excellence in Fragrance Coverage
Divisions:
-Women’s Scent Feature: Allure
-Women’s Scent Bite: Marie Claire
-Men’s Feature: BestLife and ELLE (tie)
Technological Break-through of the Year: -Certified Organic Preservation — The Estée Lauder Cos. Inc.
Retailer of the Year: Bloomingdale’s
Bath & Body Line of the Year: Origins Organics — Origins Natural Resources
Interior Scent of the Year: Gump’s San Francisco Home Collection (Majestic Range, Treasured Range & Opulent Range) — Latitudes International
Category: Best Packaging
Divisions:
-Women’s Prestige: Marc Jacobs Daisy — Coty Prestige
-Men’s Prestige: Attitude by Giorgio Armani — Giorgio Armani Parfums
-Women’s Popular Appeal: Christian Lacroix Rouge — Avon Products Inc.
-Men’s Popular Appeal: Intimately Beckham Men — Coty
Category: Best National Advertising Campaign
Divisions:
-Print: Kelly Calèche — Hermès
-TV: Coco Mademoiselle — Chanel
posted by guest
May 21, 2008 10:05AM
my boyfriend bought me princess for my birthday last year, so i couldnt get away with returning it. it was in some gift set. anyway, it smells really good but its super juvenile. very fruity with a little floral-ness. i hardly use it.