Today's WWD reports a bite-size partnership between Sephora and Dylan's Candy Bar.
They're putting out a line of bath and body products for this holiday season, all inspired by desserts. Picture stuff like Strawberry Licorice lip balm and Birthday Cake Batter lotion.
Even though we've never been fans of the gourmand trend for beauty (not even Laura Mercier's Crème Brûlée could convince that we want to smell like food), we know this will be a big hit for teenage girls.
But what will happen to Philosophy's adorable Gingerbread Man scrubs and Peppermint Cheesecake shower gels, so popular during those last few weeks of December (and really, what almost everybody knows the brand for), especially at Sephora?
Could be some tension on those shelves.
posted by Jacqueminette
Jul 11, 2008 3:14PM
Refusing to pay more than four dollars for a bottle of body lotion, I use Suave's cocoa butter concoction. I think it smells like, well, cocoa butter; guys, on the other hand, have told me that I smell like chocolate chip cookies on more than one occasion. And they love it.
Maybe it reminds them of mom in the kitchen? Oedipus would be proud.