"The really interesting result we're seeing across multiple studies is that these thin models make women feel bad, but they like it." - Jeremy Kees, a
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"The really interesting result we're seeing across multiple studies is that these thin models make women feel bad, but they like it." - Jeremy Kees, a

"The really interesting result we're seeing across multiple studies is that these thin models make women feel bad, but they like it." - Jeremy Kees, a business professor at Villanova, on a study about women's reactions to thin models in advertisements, in Advertising Age. (The studies have found that the ads make women feel badly about their own bodies, but that they're more likely to buy the products the thin models try to sell.)