We get it, fast fashion is where it’s at. No one’s enjoyed Go International more than us, we’re still eagerly awaiting Comme for H&M, and we’re counting the days until another GAP shirt collection. But, as often as we’ve reported on the ins and outs of designers at Chloe, Gianfranco Ferre, Valentino; we wonder, what’s going to happen to Paulo, Lars, and Alessandra?
So we were thinking this morning, as we usually do over french toast, that it would be a really interesting proposition for someone like, say, Bergdorf Goodman, to have a Go International collection of their own, but at the designer level. Think about it. While Alessandra’s waiting for Rochas to propose, she could do a one-off collection of empire-waisted chiffon-y frocks, and Alessandra gets to remind everyone how swell she is, not to mention pick up a nice little paycheck in between gigs. Plus, the store gets a covetable collection that gets people to spend their money at a time when everyone’s just waiting for the next diffusion line to come out, and we all get amazing clothes. Total win-win.
If you need more convincing, imagine how amazing it would have been if a few years ago, Phoebe Philo had a chance to remind everyone why they love her courtesy Barneys. It might have made Anna’s job getting her the top spot at Celine way easier, not to mention an instant fan base for normally unlikely customers for Celine.
Fashionista (ok, it’s Brett, as if you didn’t know)