Maintaining a contact database can be excruciatingly boring though often necessary, depending on what kind of job you have.

So here’s some great news for all you assistants out there:

Rhonda Richford and Kristen Calavas, formerly of BPCM, have created an incredibly extensive online directory of PR contact information for pretty much ever fashion brand / stylist ever, called TheLookBook.com. Need to get those Margiela jeans in the office stat? Try James at Staff International. Want to ask Annabel Tollman which designer Scarlett was wearing last night? Try her through Magnet.

The truly incredible part is that all this information is free, at least for now, though a little dangerous if you don’t feel like getting random e-mails from people looking for work, no?