All boys in England should be celebrating. For the first time ever, the super talented Mr. Giles Deacon has launched his very own collaboration with highstreet store New Look Men (he’s done several womenswear collections for them already) and it’s available now.
The 25-piece collection is made up of tees, jeans, jackets and shirts with his signature craziness of gold chains and neon. He also included covetable accessories like these Giles Geo plimsolls that should be everywhere this Spring.
The official statement via New Look’s menswear director: “New Look are delighted to be partners in this venture with Giles, which not only sees the launch of his first menswear collection with us, but also his first menswear collection full stop.”
The best par about it? It’s fun but cheap, prices start at ¬£6, so all you London boys can run to your nearest New Look, while everyone else can buy online.
PS It’s all about the gold Bat T-shirt (left)!
–BR(IT) BOY
Tags: Giles Deacon, London, Menswear, New Look



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They don’t ship to the US, which makes this all a totally academic proposition.
wow those plimsolls are uncannily similar to these ones that vans have been making since forever
https://ecboardco.com/sites/ecboardco/upload/products/39738-small-lg.jpg
Fly to London then if you want them so much
I like bats a lot, as a pattern. There’s something of the night about them.
http://thesexypedestrian.blogspot.com/
whenever i read that sign-off, Br(It) Boy, i gag a little bit.
i love working in fashion but generally hate everyone else that does.