Fashion Is Fun

Call it The Olivia Effect

olivia palermo in the meatpacking district.jpgWhen Olivia Palermo informed Whitney Port of her status as a “social” instead of a “socialite,” it was all funny ha-ha, and then on to the next thing, except for that one bit in the Times.

But we just received a press release about the party for the Azzaro pop-up store in London in our Inbox, which included some rather curious wording: In it, Pippa Middleton, Kate Reardon, Selina Blow, Matthew Freud and Lady Cosima Somerset are all listed with the title “Social” next to their names.

Next up, Webster entry.

Comments

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1

posted by guest

Feb 26, 2009 12:44PM

i blame what the buck on youtube for giving it credability :P

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2

posted by guest

Feb 26, 2009 1:38PM

kind of a like holly golightly, traveling.

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3

posted by guest

Feb 26, 2009 2:32PM

PR people always called such people "socials" - largely because they're not just girls, and there's something odd about calling Boykin Curry or his ilk a "socialITE." sounds like a feminizing term.

So, don't give olivia TOO much credit...

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4

posted by guest

Feb 26, 2009 3:26PM

I don't know...people have been using social for a while.

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5

posted by guest

Feb 26, 2009 3:37PM

yeah, we've been using it for years in my pr office

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6

posted by guest

Feb 26, 2009 4:49PM

who gives a fuck. this is not about fashion. the city blows, and so does this chick. these "socials" live in a diluted reality.

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7

posted by guest

Jun 24, 2009 11:35PM

it doesnt matter how much money she has..
or the brand that she wears..
olivia palermo is still a BITCH!

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