The best bit of everything we learned this weekend: Trovata’s popping up.
We were in Montauk for Sergio Rossi’s dinner in honor Alexandra Richards’ Social Life cover, which was held at Sole East, when we learned that the back of the hotel will soon play host to a Trovata pop-up shop.
It’s kind of the perfect fit for John Whitledge’s nautical surf line and makes us worry about the damage it’ll do to our wallets.
What’s more dangerous than a beach town with nothing but beer, homemade ice cream, Tracy Feith, Screaming Mimi’s and Trovata?