Eco and sustainable fashion has been de rigeur in certain circles for some time now. But I seriously had no idea you could make clothing from milk until I read this article this morning on WSJ.com. That's right, fabric created 100% from milk proteins is upon us. And I love the idea that using milk frees up land that would have been used for cotton and thus lowers usage of water and pesticides. But I am dying to see what the fabric looks like, its textures, and how it wears. Because I can't quite wrap my brain around the same thing I put in my Cheerios also being used to make my clothes. And, as one would expect, the stuff isn't cheap.
According to the Wall Street Journal, a lot of this forward eco-thinking is coming from Nordic countries. The milk voile dress was created by Per Aage Sivertsen, who won the Oslo Fashion Week designer award in February and designs the line FIN. There's also a group called NICE (Nordic Initiative Clean & Ethical) that works on, among other things, developing new sustainable fabrics. But still the question remains how much extra people are willing to spend (especially at this economic moment) to stay in line with their social, ethical, and environmental beliefs? Because I'm not sure I would be able to cough up over $800 for the milk dress.