The rumor that Jean Paul Gaultier was next up for Target’s Designer Collaboration spread like wildfire just a month ago.
But now it’s true and everyone can rejoice and jump for joy like we did upon waking up this morning.
He’s the third designer after Alexander McQueen and Anna Sui to participate in this series, which shouldn’t be confused with Go! International (even though it’s much more international). Contributing to the series demands a muse, and Gaultier’s chosen the American woman, and America’s pop culture, as his.
We’ve developed a very particular cycle of excitement regarding designer collaborations. First, we’re excited to hear their names in an affordable sentence. Then we worry about how their runway brilliance will translate into prices ending with $.99. And then finally, we’re thrilled they’ve accepted the challenge and look forward to what they’ll make when stripped of financial freedom.
The best part is, we’ve done it so many times we skip straight to part three. Gaultier’s collection will be in Target stores from March 7th to April 11th. No word yet on Manhattan’s usual pop-up.