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I'm Your Silver Lining

my rodenstocks.jpgI know a bit about clothes and maybe kind of a lot about shoes, but when it came to sunglasses, I was clueless.

Until last week when I spent the morning at Silver Lining Opticians. It’s a hole in the wall on Thompson Street run by Jordan Silver and Erik Sacher and an absolute mecca of vintage frames.

But before I really got it, I needed a tutorial. Here’s how he explained it to me: In the early 80s, a man named Leonardo Del Vecchio started offering designers the opportunity to license eyewear. Before then, designers had treated the accessory as an extension of their ready-to-wear collection. For example, Christian Dior was one of the first brands to offer eyewear and he made super high quality frames that correlated to the kind of product on his runway. But Luxottica gave designers an “easy option,” and over the years production quality’s steadily declined.

In the early 90’s, most companies switched over to licensing. Persol, an Italian brand that’s been around since the 30’s, was bought out in ‘93 and Rayban was bought by Luxottica in ‘91. So Silver Lining carries all Persols up to ‘93, all Raybans up to ‘91, original Diors and Balenciagas and so much more which means, since there are only so many shapes to fit the human face, when brands start looking for new ideas, they often turn to to Jordan. (Though they do also carry contemporary prescription eyewear, and their own brand, Silver Lining Opticians).

“We started working with Tom Ford before we opened the store because his first collection was really vintage based,” he explained. Those black Christian Roth frames Rihanna wore all over Paris Fashion Week? The $3,000 Jean Paul Gaultier glasses Gaga wore on SNL? Basically any pair of glasses you ever see on Jay-Z? They’re here.

They’re also, in some cases at Jeffrey or Barneys and soon, hopefully, at a few more boutiques around the country. Jordan got his hands on over four hundred pairs of empty Rodenstock frames and wants to fit them with all different lenses - which is where mine (at left) came from - and sell them for $295 under their own label, Silver Lining Vintage.

You can’t buy them yet, but if you’re in the market for new glasses, I’d make this your first stop.

Comments

1

posted by Jean Voltaire

Oct 14, 2009 4:09PM

Roughly what were the pricepoints?

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2

posted by guest

Oct 14, 2009 4:50PM

It's not really clear in this article that the glasses you refer to were given to you by the shop owner. FYI.

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3

posted by guest

Oct 14, 2009 5:52PM

Well, it is tagged free

4

posted by RashomonRebel

Oct 14, 2009 7:29PM

The most badass shades I've ever seen were some black sea snake covered aviators from Gucci circa Tom Ford 2003.

You can't go wrong with the Persols the Vena Cava girls were wearing at the last show.

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5

posted by rockferry

Oct 15, 2009 4:09AM

I'm guessing that the vintage frames can't be made prescription? Oh, I wish.

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posted by Britt Aboutaleb

Oct 15, 2009 11:58AM

yes they can! they can put any lens in any frame (for the most part) and jean, there's a huge range -- i'm not sure where they start exactly, but maybe like $100 & then up to thousands...

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7

posted by guest

Oct 18, 2009 3:23PM

as an eyewear fashionista ive always been surprised at the number of people who buy A/X, coach, betsey johnson, kate spade, etc glasses--they are so cheap--in style and price. the best and trendiest glasses are designers in the industry, like Beausoleil, blinde, prodesign, salt, rudy project, and takumi, to name a few...

just like lindsay lohan needs to stay out of ungaro and SJP out of perfume...leave eyewear to eyewear designers.

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posted by Twist Squeeze Push Gal

Oct 30, 2009 10:12PM

#1.DO YOU HAVE TO BE AN ACTUAL VINTAGE Human TO BUY VINTAGE SUNGLASSES?

#2.IF SO, WHAT are THE CRITERIA YOU MUST MEET?

#3.WOULD SILVER Lining OPTICIANS ever consider letting a fashionista.com member have a cold fresh pair of vintage shades?

I'll be waiting right here. Love the fabulous hole in the wall shop Mr Silver and Mr. Sacher. :)

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9

posted by alice

Nov 16, 2009 11:03AM

I had been looking for new frames for a year, I walked by this place and went in a found the perfect pair. The guys who work there are great, slightly irritating in an endearing/amusing way, very helpful. The glasses are perfect (their own line).

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