Sometimes the events gods smile upon you and actually hold parties in the same damn hotel. Amazing. After taking in the scene at the Teen Vogue party, I hopped into an elevator to the terrace of the Gramercy Park Hotel to check out Blumarine’s new scent, Bellissima, where the cedar scent of the Rose Bar was replaced by the girly (in a good way) notes of grapefruit, peony, and vanilla.
The new fragrance (and yes, they did give everyone at the party a bottle) is a total break from anything done under the label’s name in the past–their aim is to bring it back to a place of relevance in beauty land. Next up is a Blugirl scent for spring 2010.
Apparently, the night was perfume-themed because much of the beauty/fashion crew then headed down to Donna Karan’s studio for Henry Holland-hosted Six Scents event which featured, um, performance art meets perfume spritzing. It is always interesting to see what people come up with for these fetes.
Then it was onto The Box for the beauty directors to attend the launch of YSL’s new men’s fragrance. Side note to beauty PRs: People are kind of over the whole events at The Box thing. Just sayin’.
Quite a fragrant evening indeed. I wish someone had told me to pack my own coffee beans.
Tags: Bellissima, Blugirl, Blumarine, Henry Holland, Six Scents, The Box, YSL



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