Filming Fashion

It's always exciting when a new fashion video comes out and we get a behind the scenes peek into the amazing experience that is a photo shoot. Well Fl
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It's always exciting when a new fashion video comes out and we get a behind the scenes peek into the amazing experience that is a photo shoot. Well Fl

It's always exciting when a new fashion video comes out and we get a behind the scenes peek into the amazing experience that is a photo shoot. Well Flair Austria took this idea to the next level when they decided to team up with Vision On to create a fashion film editorial. Titled "La Demimondaine", the film ed stars Austrian supermodel Iris Strubegger as a Marlene Dietrich-inspired clubgoer. Iris sips red wine, smokes a cigarette and looks captivating as she makes her way through NYC's nightclub The Box. The film is beautiful and anything Iris-related makes me a very happy girl. So you're probably still wondering how the film translates to editorial? Here's how it works: the crew filmed the video with just one camera and then pulled stills from the finished video to create the editorial we see in the magazine. Pretty cool idea, right? It's like a two for the price of one deal. Check out the December issue to see which stills made the cut!