News

Mon Dieu

Tuesday, Dec 1, 2009 / 8:59 AM

kate moss louis vuitton ebay.jpgThe French courts are busy this week.
Last night, a Paris judge fined eBay $2.6 million for selling LVMH products, more specifically, lots and lots of Louis Vuitton perfume.
LVMH already took home $40 million from eBay less than two years ago, and since then, the online auction site’s taken various measures, including instituting the most strict filters, to prohibit listings of illegal items (which includes even real LVMH product). eBay says sellers make it past the barriers by spelling brand names incorrectly or posting only pictures.


Of course, eBay thinks it’s not their fault while LVMH’s rejoicing in the ruling, “Selective distribution ensures the security and quality of products for consumers. It generates numerous jobs and contributes to the ongoing world-wide success of European luxury goods brands.”
Meanwhile, a Paris court is set to rule on the Lacroix takeover today, though reports don’t sound promising. Possible buyers have failed to submit the proper guarantees and details to the court which means, nothing’s really changed. If a serious buyer comes through with the right papers today, the judge is willing to push the decision to December 8.
UPDATE: The court has just approved a restructuring plan for Lacroix. Details are still not known.
UPDATE #2: Basically under the plan the company will be reduced to a licensing operation with only 11 employees, closing down RTW and couture. Potential buyers could still negotiate with current owners to purchase the brand.


Fashionista in your inbox

Subscribe to our free email newsletter and get the best fashion, style, and beauty news and tips.

Most Popular Stories

Comments [2]

Unfortunately things look pretty grim. Apparently the haute couture business and the ready-to-wear business will stop, leaving only the licensing of perfumes and accessories. Hopefully some one will come forth with ACTUAL monetary DETAILS before the 8th.

I think LVMH is only hurting itself by trying to get its (authentic) products off of eBay. People who buy on eBay are most likely not going to buy in Louis Vuitton stores because they can’t afford to, and those who do buy direct from LVMH want to know that their purchases have some resale value should they ever tire of them. If they know they can never get rid of unwanted items on eBay, more people will be hesitant to buy new items from LV stores (or atleast I would be…)