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Cat Holstein’s First Collection for Evisu
By Britt Aboutaleb Wednesday, Feb 3, 2010 / 3:43 PM
This summer, Catherine Holstein’s first collection for Japanese denim brand Evisu will hit stores.
The brand, which sort of plummeted in the mid-2000s, was rescued by Scott Morrison (co-founder of Paper, Denim & Cloth and Earnest Sewn) last year. He has designers from Rag & Bone and Earnest Sewn on board for the men’s collections and Cat for womens.
She’s designed a neutral, comfortable, slightly hipster and almost Chloe-inspired collection. There’s soft boiled wool in shrugs and blanket scarves, simple black slip dresses, black paneled mini-skirts and soft jersey tops.
And guess who’s in the lookbook?
Go Marloes.
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Looks so comfy, love the sweater from the cover and the chunky scarf.
dying for the coat. and i’m so happy for cat, this is a good way to expand her brand (which is great for her adoring customers, too!)
Oh great. Another socialite designing average clothes. Just what the world needs.
I love the double breasted jacket with the oversized lapels. So subtle but a great silhouette. I’m glad they brought someone in, the brand was falling off the radar a bit.
only slightly hipster?