We love The Lake & Stars for its high fashion take on lingerie. However, for Fall 2010, designers Maayan Zilberman and Nikki Dekker decided try something new, keeping their core customer in mind but upping the sex quotient with garters, teddies and yes, crotchless panties. "We decided to be kind of radical," Zilberman told Fashionista. "It's a lot more mature, kind of kinky." She also said that the decision to take things in a more risque direction was the result of feedback from clientele. "People at parties are always telling us that they want something racier, but in our styling."
If your favorite thing about The Lake & Stars is the fact that quite a bit of the design duo's underwear can be worn as outwear, you can calm down: Much of the collection still works that way, even the tie-dyed teddy, which would look great layered under a pencil skirt and blazer. But now there's also something for those who prefer crotchless garters to boy shorts.
The new look book, photographed by Tom Hines, is equally cheeky, inspired by 1970s Swedish porn. Zilberman and Dekker asked three of their friends--one in her early twenties, one in her early thirties and another in her late thirties--to model the wares. "We chose to represent three very different stages in a woman's life to capture the changes women go through in their sexuality," explains Zilberman. (And it does help that they all have great bodies, regardless of their ages.)
Get a first glimpse at the images here: