The proliferation of full-on resort season runway shows makes me a little uneasy, mostly because it feels like most brands don’t need to put on such an elaborate production to sell clothes. (Which by the way, is the main reason for pre-fall and resort collections. They make up a majority of most labels’ apparel sales.)
Yet there are always a few who lend themselves so well to Resort that it makes sense to do it up. Jason Wu is one of those designers.
To me, Wu is this generation’s Oscar de la Renta, which means that no matter what season he’s in, the pieces are both wearable and in one way or another, extravagant. So each collection deserves similar treatment.
Showing at the St. Regis Hotel for a mix of editors, buyers, and all-around amazing people–including Jenna Lyons and Lizzie Tisch (in a tweed Wu dress and matching pink Hermès Birkin)–Wu’s long mermaid dresses, cute khakis, sparkly shift dresses and little straw hats lit up the runway. (As did his new eye wear collection for Ilori, with which I’m obsessed. I’m this close to buying a pair of the glasses, sans-prescription. Don’t worry, I’m not going to do it.)
But back to the clothes: What I love about Wu is that he makes subtle tweaks to his look every season, each building on the last. While the tulip skirt may appear stale on other runways, it’s still fresh–and my personal favorite–on his. There’s no doubting the socials in the audience made plenty of personal orders today–I even heard a couple of big editors talking about pulling looks for future covers.
Our super-duper photog Ashley Jahncke took a TON of photos–both backstage and on the runway–so enjoy clicking through!