Erin Wasson x RVCA is Over and Done With

Surf and skate brand RVCA seems to have ended its collaboration with model-turned-stylist Erin Wasson, according to sources close to the matter. The contract has ended--whether there will be one more collection, or none at all, we've yet to be able to confirm. Last week, RVCA--which bigger skate/surf brands (like Quiksilver) have been trying to acquire for years--was bought for an undisclosed amount by Billabong. We doubt that has anything to do with the end of the collaboration, though. While Wasson's first few collections were well-received, the Fall 2010 runway show got bad reviews from several publications, including ours.
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Surf and skate brand RVCA seems to have ended its collaboration with model-turned-stylist Erin Wasson, according to sources close to the matter. The contract has ended--whether there will be one more collection, or none at all, we've yet to be able to confirm. Last week, RVCA--which bigger skate/surf brands (like Quiksilver) have been trying to acquire for years--was bought for an undisclosed amount by Billabong. We doubt that has anything to do with the end of the collaboration, though. While Wasson's first few collections were well-received, the Fall 2010 runway show got bad reviews from several publications, including ours.
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Surf and skate brand RVCA seems to have ended its collaboration with model-turned-stylist Erin Wasson, according to sources close to the matter.

The contract has ended--whether there will be one more collection, or none at all, we've yet to be able to confirm.

Last week, RVCA--which bigger skate/surf brands (like Quiksilver) have been trying to acquire for years--was bought for an undisclosed amount by Billabong.

We doubt that has anything to do with the end of the collaboration, though. While Wasson's first few collections were well-received, the Fall 2010 runway show got bad reviews from several publications, including ours.

Right now, the Spring 2010 collection is deeply discounted on Opening Ceremony's e-commerce site. (OC was the first retailer to pick up the label.) We're guessing that all means sales for Fall 2010 weren't as plentiful as the brand may have hoped.

As of late, Wasson has been heavily promoting her Low Luv jewelry line, but not the RVCA collection. We've contacted the public relations firm repping Erin Wasson x RVCA, but we've yet to hear back from them. We'll keep updating this space as we learn more.

UPDATE: Here is a statement from Quiksilver, which, while we've heard otherwise, adamant that it has never, ever been interested in acquiring RVCA: “Quiksilver Inc., while an admirer of RVCA, hasn’t been interested in acquiring the label due to our direct competitor brands DC Shoes and Quiksilver Womens.”