In need of a $7 million necklace?

I can steer you in the right direction. Tiffany & Co. unveiled its new 2010 collections and I got to wander around a twinkling forest of gems.

The aforementioned necklace has a 20-carat internally flawless diamond surrounded by a lot more diamonds. It was lovely, but probably better suited to a Middle Eastern prince a la the imaginations of the SATC 2 creators. It would really bring me unwanted attention on the subway.

On the other hand, I saw a gorgeous bracelet encrusted with 3,300 different sized round diamonds. It would absolutely transform that bland army jacket into something quite spectacular. And it’s a steal at $175,000.

All kidding aside, the collection was gorgeous. Tiffany does a great job creating jewelry that appeals to lots of different tastes. They do classic-yet-modern so well.

Tiffany dipped into their archives and created some gem and enamel pieces that were so pretty and whimsical. Enamel also showed up on a gold segmented bracelet tastefully accented with diamonds.

Yellow diamonds were big, too. And speaking of big, I think yellow diamonds look better when they’re bigger. A $675,000 legacy-cut ring mesmerized me for a good ten minutes or so.

Tiffany’s signature designers all showed new pieces as well. Paloma Picasso did a Marrakesh-inspired bracelet of enameled interlocking rings. Frank Gehry did three dimensional piles of leaves, and Elsa Peretti did adorable starfish pendants.

A trip to Tiffany is like going to a museum. Even if you can barely afford the ubiquitous ID bracelet, it’s worth a trip to this magical fairyland.