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The Fashionista 15: New York Labels to Watch



WHIT
Whitney Pozgay is the Brooklyn-based designer behind WHIT, a charming line of preppy-ish separates loaded up on quirk (she styled her first collection last season based on Henry Darger’s drawings of creepy adorable young girls, hence the cheerful model with an arrow through her head). The preppy influence is thanks in part to her fashion pedigree: She’s Kate Spade’s niece and worked at the company while studying at Parsons and FIT, and oversaw the brand’s collab with Three Asfour. But there’s no nepotism at play here. Pozgay’s clearly got talent, and the rest of her fashion resume–she’s the former lead women’s wear designer for Steven Alan–makes that plain. This week Pozgay presents her second collection. –Leah Chernikoff



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