It’s a fashion industry favorite, but also one of the brand’s biggest commercial successes. And it has secured a place on the wrists of everyone from the Kardashians to the Roitfelds. So, naturally, if the Love’s simple design and symbolic message are so widely appealing, why should Cartier stop with the bracelet?
Thankfully, they haven’t. Cartier’s been reincarnating the Love design since its genesis in 1969, in necklaces, earrings, rings, and new materials.
“Strong design allows for evolution,” Pierre Raniero, Cartier’s Director of Image, Style, and Heritage explained last night at a dinner to preview the new Love offerings. (The event took place at The Lion, a newish West Village restaurant from The Waverly Inn’s John DeLucie.)
This time, the evolution comes in rose gold, pink sapphire, and black ceramic. And while all of the new pieces feature the signature Love screw design, they each have separate clasps for easy removal. It might not be as romantic as the original Love bracelet, which must be removed with its accompanying screwdriver—but hey, it will make airport security a tad bit easier.