2. COS
www.cosstores.com
The Story: An acronym for Collection of Style, COS is owned by H&M, but offers a much more refined and well-edited selection for both men and women. Every time anyone from Fashion heads over to Europe we stock up.

The Pros: Seriously perfect clothes that you will want regardless of the label sewn inside, from molded shoulder suits to perfectly worn in jeans to simple lingerie.
The Cons: Not available in the US.