Ever thought of opening your very own shop featuring your favorite clothes, shoes, and accessories? Well, fashionable e-tailer Revolve wants to fulfill your dreams.
On November 11, Revolve will relaunch with a new look and plenty of new features. These include more fashion editorials, more blog posts, and more tips from the site’s buyers and editors. But the most notable change is an opportunity for users to build their own online boutiques.
After creating a profile on Revolveclothing.com, a user can “heart” her favorite looks, which are then transferred into her own boutique. Any time another shopper buys something via her boutique, the “owner” receives a commission in the form of store credit. Commission can range from 1 to 10%, depending on how popular your boutique becomes. Ways to draw attention to your boutique include uploading blog posts and videos.
We’ve heard of a few sites toying with similar ideas, and we’ve got to say: it seems pretty brilliant. The web is about user engagement–really annoying marketing-speak for getting people involved–and this is a great way to get people involved.
You can preview the new Revolveclothing.com here.