While most teen superstar actresses tend to make a few (or many) missteps on their way to adulthood in the spotlight, it seems Emma Watson can do no wrong.
Her latest move? Modeling and “endorsing” sustainable Fair Trade clothing line People Tree’s latest “youth collection.” Watson served as “creative advisor” for her first collaboration with People Tree, a line of cute French-preppy basics called “Love From Emma” that launched last year. She’s still working with the ethical clothing line, but not in a design capacity.
“Although I wasn’t centrally involved in the design of this collection, I had great fun in helping Safia [Minney, the founder of People Tree] select some gorgeous Fair Trade textiles – a dogtooth hand woven check, cable knits, soft organic jerseys and the first Fair Trade hand woven brushed checked fabric which has been made into easy tulip skirts, dresses and shirts,” Watson writes on the label’s site.
While Watson didn’t design People Tree’s latest youth collection (perhaps she’s saving her creative design juices for her forthcoming collaboration with Alberta Ferretti), she did travel to Bangladesh to see firsthand the working conditions in the factories in the slums of Dhaka, and visited the Fair Trade factories People Tree works with in Swallows. She even lent a hand in the factories in Swallows, dying fabrics and getting involved on a weaving loom.
Check out a video of St. Emma’s visit to Bangladesh and see her modeling her favorite pieces from the collection. They’re pretty cute.