Quote of the Day: How Proenza Schouler Became the Häagen-Dazs of the Fashion World

McCOLLOUGH: The whole reason why we even picked that name in the first place was that when we started, Barneys had just bought our collection and we d
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Leah Chernikoff
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McCOLLOUGH: The whole reason why we even picked that name in the first place was that when we started, Barneys had just bought our collection and we d

McCOLLOUGH: The whole reason why we even picked that name in the first place was that when we started, Barneys had just bought our collection and we didn’t have a name. We thought, Hernandez McCollough? Doesn’t sound so high end, does it?

HERNANDEZ: Proenza Schouler is better. I actually regret it.

McCOLLOUGH: Yeah. One of our biggest regrets is the name of our company.

--Jack McCollough and Lazaro Hernandez explain how they became the Häagen-Dazs of the fashion world to Chloe Sevigny in this month's Interview.