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The Comeback of Inès de la Fressange: The Icon on the Fate of Luxury Brands, Working With Roger Vivier, and Galliano’s Downfall
In the ’80s Inès de la Fressange reigned as the most super of the supermodels. Muse to Karl Lagerfeld at Chanel throughout the decade (until the two had a falling out in 1989) she was, according to the WSJ, the first model to sign an exclusive modeling contract with the house, and later went on to serve as the model for Marianne, the symbol of France.
Today, at 53, de la Fressange is back. She signed on as the brand ambassador for Roger Vivier when the label was revived eight years ago after being acquired by Diego Della Valle and Tod’s group, marked the end of her feud with Lagerfeld by walking at the Chanel spring 2011 show, and just yesterday it was announced that she is the new face of L’Oreal Paris. “I believe in the slogan ‘Because we’re worth it!’” she said in a statement for L’Oreal, “I love those words, which are still perfectly relevant today.”
We got the chance to talk with the legendary model over Paris Fashion Week at Roger Vivier’s presentation about her work for Vivier, her thoughts on the state of fashion and luxury today, her reaction to Galliano’s ousting from Dior, and why she doesn’t like to go to runway shows.
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