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Kate Middleton Smelled Like White Gardenia Petals on Her Wedding Day



Why has no one been talking about Kate Middleton’s wedding perfume? A scent can be the ultimate accessory (though obviously it’s difficult to take a picture of someone’s smell). If you want to be very thorough in knocking off Kate’s wedding, one must know these details.

Basenotes, a very comprehensive and brainy fragrance blog, broke the news that Kate wore White Gardenia Petals by Illuminum. Never heard of Illuminum? The line’s English founder, Michael Boadi, is a former celebrity and runway hair stylist. He launched a first line of perfumes (with the questionable name of Boadicea the Victorious), which currently has 35 fragrances. Michelle Obama purchased three of them back in 2009.

So Michael already has a history with sartorially influential women who live in the public eye. He just launched Illuminum in 2010, which is a line of simple perfumes that only contain eight ingredients each (to give perspective, some fragrances contain 500). Sounds like it’s right up Kate’s alley. How did she even find this fragrance?

An interview on Fragrantica at the end of March points out in Michael Boadi’s bio that he’s worked with Mario Testino. Hmmmm. Connection there? Testino did the lovely couple’s engagement photos.

Anyway, Illuminum White Gardenia Petals was previously unavailable in the US, but now you can preorder it through Lucky Scent for $140. The site has received numerous requests for the scent. Shocking.



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