SAO PAULO–If you blinked, you might have missed it. Ashton Kutcher walked the runway for Brazilian label Colcci last night at Sao Paulo Fashion Week. And he didn’t seem too thrilled about it either, despite the hefty paycheck he undoubtedly received for making the brief appearance. Perhaps he was sad to be without his wife, who accompanied him to last season’s show when he walked for the label for the first time.
Kutcher, who got his start has a model, opened the show alongside Alessandra Ambrosio wearing a mariniere with the sleeves casually pushed up, cuffed jeans and white oxfords. Ambrosio wore far less–a bright orange swimsuit with a cropped puffer coat (makes total sense, right?). Kutcher and Ambrosio also star in the label’s print campaign.
Kutcher looked good if a bit lackluster and scratched his back as he walked down the runway next to a smiling Ambrosio. When the gorgeous duo made it to the end of the runway, Kutcher hopped off, bowed in deference to the perfect specimen that is Ambrosio (she always makes me want to stop eating whatever I’m eating), and took a seat in a little roped off VIP section. And that was the last time Kutcher touched the runway, never mind the frenzied crowd that had done whatever they had to do to get in that tent to see him.
Still, Kutcher was a good sport about it all, and gave Ambrosio and the Colcci designers a standing ovation during the finale. As for the clothes, Colcci seems like Brazil’s answer to G-Star with a preppier, poppier ’70s edge but the same big budget. The brand also wrangled Victoria’s Secret angel Candice Swanepoel.
Take a look at my TMZ-style amateur video of the finale, where you’ll see Ashton booking it, Anna Wintour style, after the show.