“When 140 characters isn’t enough..” reads the tag line of DKNY PR Girl, the blog. That basically says it all. Those who love the fashion insider’s entertaining tweets but have found themselves wanting more now have a new resource via Tumblr. The fashion industry has been embracing Tumblr with a newfound enthusiasm lately, so the only really surprising thing about this is that she has enough time to attend to a blog every day.

Regular features on the blog, which just launched Monday, will include “To Do Lists,” behind the scenes content, personal anecdotes, recent tweets, reblogs and more. So far, dknyprgirl.com looks super cute and we can’t wait to see what she posts next.