Versace for H&M To Hit Stores this Fall, Plus a Peek at the Collection

Versace has signed on to do H&M's latest designer collaboration. "For me this is an opportunity to show to a very very big audience what Versace has been and what Versace is now," designer Donatella Versace said in a video announcing the collaboration. According to H&M creative advisor Margareta Van Den Bosch, the collection, which is comprised of 40 pieces for women and 20 for men as well as accessories, will look back at iconic pieces from the brand dating back to the '80s. "As a designer I look at the future--I never look at the past, but being the sister of Gianni, the DNA is Versace and I'm going to use iconic Versace pieces of iconic Versace moments which are not exactly always the past but also the present," Donatella said. The video pans sketches of the H&M collection, and zooms in on a black leather mini embroidered with gold studs, which Donatella revealed she wore to close her mens' show yesterday in Milan. If it's any indication of the rest of the collection--there's a lot to look forward to.
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Versace has signed on to do H&M's latest designer collaboration. "For me this is an opportunity to show to a very very big audience what Versace has been and what Versace is now," designer Donatella Versace said in a video announcing the collaboration. According to H&M creative advisor Margareta Van Den Bosch, the collection, which is comprised of 40 pieces for women and 20 for men as well as accessories, will look back at iconic pieces from the brand dating back to the '80s. "As a designer I look at the future--I never look at the past, but being the sister of Gianni, the DNA is Versace and I'm going to use iconic Versace pieces of iconic Versace moments which are not exactly always the past but also the present," Donatella said. The video pans sketches of the H&M collection, and zooms in on a black leather mini embroidered with gold studs, which Donatella revealed she wore to close her mens' show yesterday in Milan. If it's any indication of the rest of the collection--there's a lot to look forward to.
Donatella Versace in one of her designs for H&M.

Donatella Versace in one of her designs for H&M.

Versace has signed on to do H&M's latest designer collaboration.

"For me this is an opportunity to show to a very very big audience what Versace has been and what Versace is now," designer Donatella Versace said in a video announcing the collaboration.

According to H&M creative advisor Margareta Van Den Bosch, the collection, which is comprised of 40 pieces for women and 20 for men as well as accessories, will look back at iconic pieces from the brand dating back to the '80s.

"As a designer I look at the future--I never look at the past, but being the sister of Gianni, the DNA is Versace and I'm going to use iconic Versace pieces of iconic Versace moments which are not exactly always the past but also the present," Donatella said.

The video pans sketches of the H&M collection, and zooms in on a black leather mini embroidered with gold studs, which Donatella revealed she wore to close her mens' show yesterday in Milan. If it's any indication of the rest of the collection--there's a lot to look forward to.

A sketch from Versace\'s forthcoming collection for H&M

A sketch from Versace\'s forthcoming collection for H&M

And as if to prime the masses for an accessible vintage-leaning iconic Versace collection at H&M, Lady Gaga has been wearing only Gianni Versace to promote her new video, "Edge of Glory." Good timing.

The collection is set to hit 300 H&M stores on November 19. Donatella has also designed a pre-spring collection for the Swedish retail giant, which will only be available in countries with H&M on-line sales starting on January 19.

Check out a preview of the collection and the full video announcing the collaboration here:

**Photos and video: Courtesy H&M