While Justin Bieber may not be invited to cover magazines anymore due to
Speaking of pop stars and fragrance, Taylor Swift is entering the game with her first scent, Wonderstruck. Known for her deeply personal lyrics, the name comes from her song, "Enchanted." It's a gourmand scent, so expect it to be sweet, a nod to her young fan base. Notes include freesia, greet tea, and vanilla. Elizabeth Arden is producing Wonderstruck, which will hit shelves in October. The company told WWD that Swift was "involved" in the development, ultimately choosing the final scent that had also been most popular with testers (phew!).
The Wonderstruck bottle is purple (Swift's favorite color), is adorned with charms (she loves 'em), and had a hidden number 13 within the design (she thinks it's lucky). Let's see how lucky she is once sales numbers are released.