Fashionista

How to Make It in Fashion: June 21, Dream Hotel Downtown, New York
Campaigns

Ranking the Fall 2011 Ads, Part 2



5. Jil Sander
Couture après-ski was the general consensus on Jil Sander AW11, so naturally Raf Simons had to throw something else into the mix for the fall campaign. Model Daria Strokus poses in front of a blurry lightscape and with a piece of wood furniture, obliterating the ski sentiment. That was a good call on Simons’ part because the geometry of the simple shapes and dark palette only highlights the refinement of his garments.



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