Erdem Spring 2012: Cool Blue Wallflower Prints

Erdem Moralioglu showed his spring collection at the Savoy Hotel, in a ballroom that was painted a soft, barely-there baby blue--a color motif that seemed to inspire a huge portion of the show. The clothes were covered in muted floral wallpaper prints--a far cry from the bold blooms we saw during NYFW--or bathed in solid pastel shades. It was a far quieter print than we've seen from the designer (who has been deemed "The Master of Floral") in past collections. But don't let the sedated color palette fool you: This was not a collection for wallflowers.
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Erdem Moralioglu showed his spring collection at the Savoy Hotel, in a ballroom that was painted a soft, barely-there baby blue--a color motif that seemed to inspire a huge portion of the show. The clothes were covered in muted floral wallpaper prints--a far cry from the bold blooms we saw during NYFW--or bathed in solid pastel shades. It was a far quieter print than we've seen from the designer (who has been deemed "The Master of Floral") in past collections. But don't let the sedated color palette fool you: This was not a collection for wallflowers.
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Erdem Moralioglu showed his spring collection at the Savoy Hotel, in a ballroom that was painted a soft, barely-there baby blue--a color motif that seemed to inspire a huge portion of the show.

The clothes were covered in muted floral wallpaper prints--a far cry from the bold blooms we saw during NYFW--or bathed in solid pastel shades. It was a far quieter print than we've seen from the designer (who has been deemed "The Master of Floral") in past collections. But don't let the sedated color palette fool you: This was not a collection for wallflowers.

While the dresses seemed conservative at first glance, they belied a certain sexiness: Off the shoulder here, a bit of a cleavage there. Even high-waisted short shorts made an appearance. Filmy delicate lace pieces were offset by crisp tailored white shirts and printed skinny pants.

Modern princesses (ahem, Kate Middleton) could find a lot to love here--no Cinderella gown required.

**All images via Imaxtree