Who: Mads Madsen and Dominick Violini
What did you do before launching your own line/what is your fashion background?
I (Dominick Volini) worked in marketing at Burton Snowboards. Mads (Madsen) worked on Wall St.
How did the line come to be?
Baron Wells was an extension of a smaller brand we started a few years ago – producing only neckties and cufflinks.
What has been your biggest challenge?
Financing and quality production partners took a while to find.
What’s the ballsiest thing you’ve had to do to for your business?
Don’t think we’ve encountered a ballzy moment, but definitely have had some stressful production issues. Relaying fabric around the world/around NYC in trains, planes, automobiles, skateboards, feet.
Where do you see [name of brand] five years from now?
flagship retail stores.
What advice would you give to an aspiring designer?
It’s all about the product. Focus on that and the rest will follow.