So, you might have heard that Missoni is doing this little 400 piece collection for Target. Yes? You’ve heard of it? We thought so.
Based on reader reactions and the shopping frenzy the Target pop-up shop inspired in NYC (everything sold out in five and a half hours), we guarantee you this collection is going to sell out in no time. And it goes on sale early tomorrow morning (try starting around 1 a.m.) online and in stores around 9.
We suggest setting your alarm for three-ish and either hitting Target.com or camping out in front of your nearest Target if you want a chance at owning a piece of this hot collab. Target has done many designer collaborations in the past, but we’ve never seen hype this big before.