For the past few seasons, Marc has been especially selective in deciding which celebrities, if any, receive invites to his runway shows. He told Style.com last February: “I’m not into the celebrity thing like we used to. That’s boring . . . We’re not going to have celebrities. We used to have all the celebrities and people there, and I think that at that moment in time, that’s what people loved. It generated so much press and at a certain point it was like, ‘Did anybody actually watch the show?’”
Of course, the presence of Leighton Meester, Vanessa Hudgens, Whoopi Goldberg and Martha Stewart at last season’s show seemed like a departure from that, but only one or two celebrities attended the seasons preceding that one, up until Spring 2009, to which every celebrity you can think of–from Jay-Z to J.Lo to Wynona Ryder–showed up.
If this rumor is true, we like this season’s tightly-edited guest list. Sofia has been a friend and supporter of Marc since the very beginning, while Elle, star of the Marc by Marc fall campaign (and Sofia’s film Somewhere) represents a younger market and, perhaps, the future of Marc Jacobs. Dakota, of course is the face of the Oh Lola fragrance and also starred in one of Marc’s most memorable ad campaigns and it would be kind of awkward to invite Elle and not Dakota.
Speaking of which, we heard Dakota wasn’t originally going to go because it’s her first week of school, but they’re now thinking she can probably swing it since the show was postponed to Thursday due to hurricane delays. Thanks, Irene!