Last night we headed over to Barneys to fete the arrival of Derek Lam’s new diffusion line 10 Crosby at the famed retailer. Champagne flutes and itty-bitty squares of the most delicious pizza were onhand to make the celebration official–as was Derek Lam (of course) and Barneys always impeccable fashion director, Amanda Brooks, who led a Q and A with Lam.
10 Crosby has already won over the fashion industry in just one season and it’s easy to why: There’s something for everyone–from a structured blazer for your mom to a head-to-toe pajama look for your fashion-forward bestie–in this line that successfully marries style and comfort. It’s a line for the every girl rather than the starlet on the red carpet. No wonder then, that Lam was inspired by real New Yorkers.
“The reason why I used 10 Crosby as the label is because my office is literally facing the street and unfortunately I still smoke–also I do it indoors–but I do blow it out the window.” Lam told us last night. “So on a cigarette break [while looking out the window] I see so many great moments, so many women walking down the street and I’m like God, she’s super stylish, or very inspiring. That’s what I use as my inspiration.”
The other person Lam was designing for with his new line? Himself. “Can I say [the 10 Crosby woman] is me as a [woman]?” Lam joked. “[I feel like the line] is speaking to me as a consumer. That’s what keeps me excited…[This collection] is about my favorite fabrics, my favorite shapes and my favorite colors. And just getting the chance to do what I love, and I hope that comes through.” It certainly does in our books. And it doesn’t hurt to have the gorgeous Hanne Gaby Odiele modeling the collection for the video look book.


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